http://edition.cnn.com/2010/TECH/social.media/11/26/cashmore.facebook.killer/index.html
Monday, 29 November 2010
"Facebook Killer"
Recently I stumbled upon and article that suggested that the website that topples facebook for the crown of social networking will not be a "Facebook with better features", but would rather be something entirely different. At the start of the article I was very skeptical about whether that would be the site that takes over Facebook, but at the end, I am inclined to accept that if history were to repeat itself as it so usually does, then the site that replaces Facebook will not be a site that tries to copy Facebook, but rather a site that comes up with a new innovation, that is entirely different, but renders Facebook redundant. The article provides examples of Digg.com, Myspace, Google and shows why the new social network Disapora is no threat at all to Facebook and will fail to overtake Facebook. As the article says one factor is frequently overlooked when trying to topple the web giants, the fact that the replacement must be radically different to the predecessor. People will not switch from one site to another just because the other site has one or two more better changes. They would rather stick to the same site and trust that eventually the site will update itself and make those changes. However, they wouldn't mind changing to another site which is radically different and offers a new approach to certain activities. Therefore I agree that when Facebook is toppled, it will be toppled by something entirely different from Facebook itself.
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1 comment:
I read this article too. I thought it was interesting and quite apt. It's true... the next "FB" will be something unimaginable at this time... if you could imagine it, you'd get rich quick.
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